Doug Zarkin, Chief Brand Officer at Good Feet Worldwide and author of “Moving Your Brand Out Of The Friend Zone,” shares his insight on branding and business in a conversation with our Founder and CEO, Zack Dugow.
About Doug
A passionate, proven marketing leader, Doug Zarkin is the Chief Brand Officer of Good Feet Worldwide, as well as the author of the insightful guide, Moving Your Brand Out Of The Friend Zone. His “thinking human” approach to building brands has delivered remarkable results across a wide range of verticals. A consumer champion, brand storyteller, and skilled executive, Doug is an influencer for C-suite executives and associates alike who excels at developing and implementing strategic changes that work.
Beginning his career in advertising, Doug eventually co-founded G-WHiZ!, the youth, entertainment, and lifestyle marketing arm for Grey Advertising. This experience equipped him with unparalleled expertise in building integrated marketing platforms that captivated audiences, filled stadiums, and drove unprecedented growth for renowned brands across an array of verticals stretching from pharmaceuticals and beauty to finance, and all the way to sports and entertainment.